Here we go again! On March 15th, 2021, the California Department of Justice (“Department”) announced approval of modifications to the California Consumer Privacy Act’s (CCPA) regulations, originally introduced in December of 2020. The new regulations mainly modify provisions related to a consumer’s right to opt out of sale of their personal information, with the aim of “protecting consumers from unlawful business practices that may be deceptive or misleading”. The changes to the regulations are effective immediately.
“California is at the cutting edge of online privacy protection, and this newest approval by OAL clears even more hurdles in empowering consumers to exercise their rights under the California Consumer Privacy Act,” said Attorney General Becerra in the press release announcing the latest modifications to the CCPA regulations. “These protections ensure that consumers will not be confused or misled when seeking to exercise their data privacy rights.”
Read the full article at Jackson Lewis Workplace Privacy, Data Management & Security Report.